Natasha Poly for H&M Conscious Collection,Spring 2011

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Natasha Poly for H&M Conscious Collection,Spring 2011

It's one of H&M's most important new collections - a range of more sustainable fashion called Conscious, which will show exactly what can be done with greener materials. To launch this range, which arrives in-store in mid April, there's a campaign shot by Solve Sundsbo which has models Abbey Lee and Natasha Poly, alongside Clement Chabernaud and Ben Hill, wearing key pieces from the all-white collection.